Responsibilities:
1. Content & Creative
- Build and maintain content pillars aligned with brand and product objectives.
- Develop and execute monthly content calendar across Instagram, Facebook, TikTok, YouTube, LinkedIn.
- Create & coordinate digital content including graphics, videos, blogs, reels, banners, and landing pages.
- Leverage AI tools to assist in content ideation + creation, copywriting, caption generation, and creative briefing — accelerating output without compromising brand voice
- Manage website content, implement SEO best practices, and monitor traffic, user behavior, and conversion performance.
- Brief and direct creative team for creative production; review and approve all digital content
2. Digital Campaign Strategy:
- Design and execute data-driven digital marketing campaigns (AEO/SEO/SEM, social media, email, and display) to boost conversion rates and drive incremental revenue.
- Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact.
- Plan, run, and optimize paid campaigns on Meta Ads Manager and Google Ads
- A/B test creatives, audiences, and landing pages; continuously optimize performance campaigns.
3. Community & Influencer:
- Manage community engagement — comments, DMs, and brand sentiment monitoring across all platforms.
- Manage influencer collaborations and UGC campaigns.
4. Analytics & Reporting:
- Track and report on KPIs: follower growth, engagement rate, reach, etc — weekly and monthly
- Maintain digital dashboards (Meta Business Suite, Google Analytics 4, platform native tools)
- Monitor competitors, digital trends, and platform algorithm changes; translate insights into action
5. Agency Management:
- Coordinate with external agencies, media vendors, and partners for integrated campaign execution
Requirement:
- Education: Bachelor's / Master's in Business, Marketing, Certification of Digital Marketing, AI in Marketing.
- Prior Years of Experience required: 3 years.
Required Technical Skills:
- Meta Ads Manager
- Google Ads
- LinkedIn Ads
- Meta Business Suite
- Canva/Adobe (basic)
- AI content tools
Required Behavioral Skills:
- Strategic thinking
- Data-driven mindset
- Strong copywriting
- Cross-functional collaboration
- Ownership mindset
- Deadline-driven execution
Why Join Us?
- A stellar opportunity to work with the rising company
- The amazing and passionate young team, beautiful office space
- The trust of the biggest FinTech company.
- One-of-a-kind company culture and growth opportunities to accelerate your career progression
- Company-provided lunch facility
Interested candidates are requested to apply before 10th July, 2026.
Apply Now