Develop and implement comprehensive offline marketing campaigns, including print and online advertising, events, sponsorships, media and public relations.
Develop and execute strategic BTL activation campaigns, including events, sampling programs, guerrilla marketing, sponsorships, and experiential marketing.
Manage and oversee the production of all marketing materials and merchandize, ensuring brand consistency and quality.
Craft compelling messaging and communication materials for offline channels, such as press releases, media pitches and other marketing copy such as brochures, flyers, point-of-sale displays, and promotional items.
Build and maintain strong relationships with media outlets, industry partners vendors and agencies to support BTL activations.
Identify and forge strategic partnerships that expand our reach, enhance brand awareness, and drive growth.
Implement and analyze performance marketing strategies across various channels to optimize campaign effectiveness and drive measurable results.
Stay current on offline marketing trends, BTL best practices, partnership opportunities, and performance marketing advancements.
Qualifications
Education: Masters or Bachelor’s degree in Marketing, Communications, or a related field
Prior Years of Experience required: 4 years.
Required Technical Skills
Knowledge and understanding of various marketing channels
Excellent writing and editing skills in both English and Nepali language.
Ability to analyze marketing data, understand key metrics and use data to inform decision-making and optimize campaigns.
Understanding market research, target audience analysis, competitor analysis, and the ability to develop and execute comprehensive marketing plans.
Required Behavioral Skills
Confident as a communicator and presenter.
Creative thinking and problem solving skill
Strong copywriting, editing, and proofreading abilities.
Analytical Thinking & Decision-Making
Why Join Us?
A stellar opportunity to work with the rising company
The amazing and passionate young team, beautiful office space
The trust of the biggest FinTech company.
One-of-a-kind company culture and growth opportunities to accelerate your career progression
Company-provided lunch facility
Interested candidates are requested to apply before 15th July, 2024.